Payroll Worldwide Logo Design Branding
Case study
Kohn and Case
Company Branding
We were asked as a creative agency to direct and produce the company brand identity for Kohn and Case, a curated artisan phone and tablet accessories shop.
Working closely with the client we established a narrative and tone of voice for the brand; artisan, design-led, informal, fun and character-driven. The brand comprises of a specially commissioned figure illustration of Kohn and Case underlined with a vintage letterpress logo face.
The brand gracefully cascades from a fully featured logo down to a compact signature mark to ensure it accommodates varying formats across a myriad of applications from packaging, print, web and social platforms.
- Kohn & Case signature logo design by Brand Agency Whirligig Creative
Kohn & Case bespoke signature logo design and company branding. The main brand identity orbits around our central characters Kohn and Case. A bespoke illustration was produced to serve as mascots to the brand.
- Kohn & Case bespoke logo design and motif by Brand Agency Whirligig Creative
Kohn & Case Logo design and company branding. The brand mascots take place of their resepctive names in a gracefully shrinking, compact editions of the main brand logo which feautre on company branding implementation for digtal print and packaging.
- Kohn & Case Logo custom logoface design and branding by Brand Agency Whirligig Creative
Kohn & Case Logo custom logoface design and branding. The brand logotype was taken from an original letterpress charcaters to futher emphasis the brands value of artisan, hands on products and merchandise.
- Kohn & Case custom branded stationery design by Brand Agency Whirligig Creative
Kohn & Case custom branded stationery design. The company branding is implemented subtley on the startionery items in a deliberately unlaboured manner. The paper material also follwed the brand style in the use of a high cotton pulp content, recycled paper stock.
- Kohn & Case online shop website design by Brand Agency Whirligig Creative
Kohn & Case custom website branding home page. The website continued to reinforce the core brand artisan values by retianing a weathered and unlaboured implementation of the branding. Use of a typewriter letter font brought hand tool characteristics to the brand will minimum use of colour gave the overal informal appearance.
- Kohn & Case custom website branding home page by Brand Agency Whirligig Creative
Adorned with excellent product imagery, the website had a very minimalist branding implementation. Subtle rollover interactions provided engagement and feedback both functionally and aesthetically.
- Kohn & Case online shop website design and branding by Brand Agency Whirligig Creative
Website pages designs relyed mostly on excellent product photography and use of broad, subtle brand colour. We used a typewriter style font as the primary typeface for the website to bring further reinforcmetn fo the brands artisan values
- Kohn and Case Company branding by Brand Agency Whirligig Creative
Personality is a huge part of the Kohn and Case company brand manual, seizing every opportunity for the brand to engare with the customer with a playful narrative.
- Kohn and Case website About Us Page by Brand Agency Whirligig Creative
The company website design and branding was implemented with a minimalist approach to typography, relying on a very small and necessary CSS style sheet. The company brand colours were used broadly as washes of background colour to create visual punctuation between pages.
- Kohn and Case postal packaging design and branding by Brand Agency Whirligig Creative
The company branding and personality were continued onto functional postal packaging by introducing the main brand character mascots onto the labelling template, with subtle and engaging messaggin from the two charcaters.
- Kohn and Case packaging design and branding by Brand Agency Whirligig Creative
The branding and brand personality of the company continued from the outside labelling through to the inside of the packaging with printing to the box openings and packaging surface.
- Kohn and Case company branding – packaging design by Brand Agency Whirligig Creative
The company branding and narrative continues from the website checkout through to doorstep delivery with a continuous brand presence, messaging and customer engagment.
- Kohn and Case branding – Pin Badges – by Brand Agency Whirligig Creative
The branding was applied to promotional items such as a pin badges and tote bags as give aways and were included within posted purchases.
- Kohn and Case branding – Tote Bag – by Brand Agency Whirligig Creative
The branding was applied to promotional items such as a pin badges and tote bags as give aways and were included within posted purchases.
"One of the most enjoyable aspects of the branding project was collaborating with an illustrator to create the characters and capture the essence the brand personality."
- Branding Services
- Creative Logo design
- Visual identity, presence and expression
- Tone of voice and messaging
- Audio, motion identity
- Brand toolkits and guidelines
- Digital Services
- UI/UX Design
- Prototyping
- WordPress, PHP, JavaScript & Front End Development
- Ecommerce websites
- Responsive web applications
- Site optimzation and performance
- Email marketing campaigns
- Digital memberships
- Data analytics and SEO
- Brand Strategy
- Starting conversations
- Finding the right word
- Defining ambitions
- Positioning and vision statements
- Establishing a narrative and tone of voice
- Name generation
- Brand architecture
- Social media engagement
- Campaign building
sayhello@whirligigcreative.com
+44 (0)20 8299 8600
Studio 54a, Heber Road, East Dulwich SE22 9JZ