The Convention
Conference event branding and visual identity

 

We were asked to create an identity and branding for The Convention, a themed series of open debates aimed at enlightening the nation and promoting new thinking. With the founding principle 'Think Anew, Act Anew' (Abraham Lincoln), The Convention is about bringing people together to inform, debate and help shape the future of Britain.

 

The Convention logo was a simple but attentive lowercase typesetting of a humanist font left intentionally unlaboured for a classic and respectable tone. The event branding featured quote mark graphics to reinforce the concept of discussion and debate. The quote mark graphics acted as a vehicle to carry the 'Think Anew, Act Anew' event mantra and were also used throughout the event branding in wayfinding, signage device and event display material.

The initial Convention was the first large scale, two-day public debate on the deep impacts of Brexit and the Political Crash. Now on its 4th convention the event branding is proving to be efficient and effective in its implementation and has gained recognition and respect from the public, the press and its speakers.

The event branding featured quote mark graphics to reinforce the concept of discussion and debate. The quote mark graphics acted as a vehicle to carry the 'Think Anew, Act Anew' event mantra and were also used throughout the event branding in wayfinding, event display material and motion graphics.

 Other work…

Miss P’s / Kohn & Case  

Oriental Press / Amita  

Myla and Davis / Acu.  

Defune / Pearspring  

hub4 / the Convention  

Payroll Worldwide  

TradeBridge

 

Zoom? 

Chat? 

Coffee? 

 

If you feel we'd be a good fit, if you care and are infectiously excited about what you do, then we'd love to hear from you. Drop us an email, or (call us 'old fashioned') pick up the phone.

 

 

sayhello@whirligigcreative.com 

+44 (0)20 8299 8600